🎶The show starts in 3 minutes 🎶.
I scootch and shimmy sideways down the row. The back of my legs are brushing up against the red velvet seats. I can't WAIT to sit down in this cool, air-conditioned theater after being on my feet all day.
When all of a sudden, I reach a HUGE roadblock on the way to my seats.
An extended family of 7. Sitting right smack in the middle of the row.
This isn’t just any show. THIS is PhilharMagic at Disney World.
Which means there are no assigned seats. And *technically* you’re supposed to scoot all the way to the end of the row so families can sit together.
I bet you know where this story is going, Reader. That family did not follow the Disney community rules 😭...
Community.
It’s a buzz word in the social media world for a good reason.
It’s how you go from having an audience of followers who *kinda* care about you to a loyal community who’s obsessed with you and wants to be in your world.
To grow that community, you have to give them what *they* want. (Not what you want!).
Let’s go back to that annoying family of 7 at the PhilharMagic Show.
If they wanted to be part of a happy Disney community, they would have moved a few seats over so another family could enjoy the show together.
Instead, that family decided to do what they wanted to do. And they split up a happy Disney family in the process.
It leaves a bad taste in your mouth, doesn’t it?
Kinda like when you see another reel in your feed sharing “Spend a day in my life with me!” when the more community-focused version of “How I prep my client’s skin for her wedding in 4 months” would do SO much better.
Shifting your content from a “you” focus to a “community” focus should be your goal.
And if you need help creating crush-worthy content for your community, let’s just say I know a person who can help you 😉.
-Tiffany
